CASE STUDY · ART & HOME DECOR ECOMMERCE
Artful spaces. Effortless shopping.
CoderLyft designed and developed FiveSeventySix (fiveseventysix.com)—a WordPress + WooCommerce storefront for curated art, gallery pieces and personalised canvases, built to make discovery and purchase feel as inspired as the walls customers create.
- Art & home decor
- WooCommerce ecommerce
- Personalised canvas
- Collection merchandising
- Client
- FiveSeventySix
- Industry
- Art & home decor ecommerce
- Project type
- Custom WooCommerce storefront
- Live website
- fiveseventysix.com
- Brand promise
- Adding the Extra to the Ordinary
- Development partner
- CoderLyft Technology Solutions
- Technologies
- WordPress, WooCommerce, Elementor, JavaScript
THE TRANSFORMATION
From art inspiration to a shopping journey that feels curated.
FiveSeventySix needed an ecommerce experience that could showcase gallery-worthy visuals, organise trending collections and support personalised canvas journeys—without losing brand warmth or purchase clarity.
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Collection-led discovery
Abstract, botanical, minimal and gallery-set paths help customers shop by mood and style.
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Personalised canvas journeys
Custom canvas and miniature offerings sit beside ready-to-shop gallery art.
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Brand-first storefront
Hero storytelling, lifestyle imagery and clear Shop Art CTAs reinforce the FiveSeventySix identity.
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Maintainable commerce stack
WordPress, WooCommerce and Elementor keep catalogue and campaign updates practical for the team.
PROJECT OVERVIEW
An art ecommerce store built to turn wall inspiration into confident purchases.
FiveSeventySix helps people add personality to everyday spaces through curated art collections, gallery pieces and personalised canvases—under the brand promise of Adding the Extra to the Ordinary.
CoderLyft designed and developed fiveseventysix.com as a conversion-ready WooCommerce experience: clear Shop by Art navigation, trending collections, campaign-led homepage merchandising and a mobile shopping journey that keeps products and CTAs front and centre.
The live store gives customers a seamless path from inspiration to cart—while giving the FiveSeventySix team a WordPress foundation for ongoing catalogue, collection and campaign updates.
THE CHALLENGE
Art ecommerce only works when inspiration and purchase feel equally effortless.
When collections feel hard to browse or personalised options are buried, customers leave with inspiration—but not an order. FiveSeventySix needed a storefront that feels gallery-quality and shoppable.
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Present art with premium clarity
Lifestyle imagery and product presentation had to feel elevated on desktop and mobile.
Brand -
Organise discovery by style
Customers needed mood-led paths such as abstract, botanical, minimal and gallery sets.
Shoppers -
Support personalised canvases
Custom and miniature offerings needed equal visibility alongside ready collections.
Catalogue -
Keep commerce maintainable
The team needed a WordPress/WooCommerce foundation for products, promotions and content updates.
Operations
CUSTOMER JOURNEY ARCHITECTURE
From first impression to checkout within one curated shopping flow.
CoderLyft structured FiveSeventySix around how art buyers browse—inspiration first, collection clarity second, then a confident path into product detail and purchase.
Simplified shopping journey
Arrive inspired
First-touch surfaces establish FiveSeventySix as a premium art and home-decor destination.
- Brand hero
- Shop Art CTA
- Lifestyle gallery imagery
- Brand promise
Browse by intent
Primary navigation maps to how customers want to shop—not only product SKUs.
- Shop by Art
- Gallery Art
- Personalised Canvas
- Miniature
Explore trending collections
Mood-led collections accelerate discovery for style-driven shoppers.
- Abstract
- Minimal
- Botanical
- Gallery Sets
Purchase with confidence
Commerce flows stay clear once inspiration turns into buying intent.
- Product detail
- Cart
- WooCommerce checkout
- Offers & shipping cues
PRODUCT MODULES
Platform capabilities built for real workflows.
Brand-led ecommerce homepage.
User need
Visitors should immediately feel FiveSeventySix's art personality and know where to shop.
What we built
A hero experience with lifestyle gallery imagery, Adding the Extra to the Ordinary storytelling and a clear Shop Art call to action.
How it connects
Sets brand energy and purchase intent from the first screen.
- Hero storytelling
- Shop Art CTA
- Lifestyle imagery
- Brand promise
Shop-by-intent navigation.
User need
Art buyers browse by purpose—gallery pieces, personalised canvases or miniatures.
What we built
Primary journeys for Shop by Art, Gallery Art, Personalised Canvas and Miniature.
How it connects
Makes catalogue entry feel curated rather than generic.
- Shop by Art
- Gallery Art
- Personalised Canvas
- Miniature
Trending collection merchandising.
User need
Customers need mood-led starting points when they are not searching for a specific SKU.
What we built
Trending Collection surfaces for Abstract, Minimal, Botanical, Gallery Sets and related style worlds.
How it connects
Turns visual inspiration into structured browsing paths.
- Abstract
- Minimal
- Botanical
- Gallery Sets
- Style-led discovery
Personalised canvas experience.
User need
Personalisation is a core differentiator for FiveSeventySix beyond ready-made prints.
What we built
Dedicated personalised canvas journeys that sit alongside gallery shopping.
How it connects
Supports custom orders without diluting ready-to-buy collections.
- Personalised canvas path
- Custom art intent
- Parallel ready-made shopping
Promotional and consultation cues.
User need
First-time visitors need incentive and guidance without overwhelming the art narrative.
What we built
Signup and offer messaging such as first-purchase discounts and free shipping cues, plus consultation call options for guided buying.
How it connects
Balances conversion incentives with premium brand tone.
- Offer messaging
- Free shipping cues
- Consultation call option
Product detail and purchase clarity.
User need
Once a piece resonates, customers need a clean path to cart and checkout.
What we built
WooCommerce product experiences that keep imagery, details and purchase actions tightly connected.
How it connects
Reduces drop-off between emotional interest and checkout.
- Product presentation
- Add to cart
- Checkout continuity
Mobile-first shopping.
User need
Art discovery and buying must feel polished on phones as well as desktops.
What we built
Responsive layouts for hero, collections, navigation and product journeys across smaller screens.
How it connects
Preserves brand quality while keeping CTAs reachable on mobile.
- Responsive hero
- Mobile collections
- Touch-friendly commerce UI
WordPress + WooCommerce delivery system.
User need
The team needs a maintainable store for catalogue, content and campaign updates.
What we built
A WordPress storefront with WooCommerce commerce, Elementor-driven layouts and JavaScript enhancements.
How it connects
Balances premium design with practical day-to-day operations.
- WordPress CMS
- WooCommerce catalogue
- Elementor layouts
- JavaScript interactions
Live production launch on fiveseventysix.com.
User need
FiveSeventySix needed a public store customers can browse, share and buy from.
What we built
The completed experience is live at https://fiveseventysix.com/.
How it connects
Turns brand and catalogue strategy into an active ecommerce channel.
- Production launch
- Public shopping journeys
- Ongoing merchandising operations
Product walkthrough
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Inspire
Customers meet FiveSeventySix through lifestyle gallery imagery and the Extra to the Ordinary promise.
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Browse
They enter through Shop by Art, Gallery Art, Personalised Canvas or Miniature paths.
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Collect
Trending collections such as Abstract, Minimal and Botanical refine taste quickly.
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Buy
Product detail flows into WooCommerce cart and checkout with clear purchase cues.
DESIGN APPROACH
Gallery energy with ecommerce clarity.
The visual system leans on soft neutrals, deep green accents and art-forward imagery so products feel premium while shopping actions stay obvious on every screen.
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Lead with art atmosphere
The first impression should feel like a curated space—not a generic product grid.
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Merchandise by mood
Collections help customers shop by taste and wall style.
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Keep personalisation visible
Custom canvas journeys deserve equal prominence to ready collections.
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Design for mobile buying
Inspiration and purchase must work cleanly on phones.
How the FiveSeventySix store moved from brief to live commerce.
- Discover Brand, catalogue and shopping-intent goals
- Architect Collection and personalisation information architecture
- Design Art-led UI and conversion paths
- Build WordPress, WooCommerce, Elementor and interactions
- Validate Responsive shopping and checkout QA
- Launch Production release on fiveseventysix.com
- Support Handover for ongoing merchandising
TECHNOLOGY STACK
A WooCommerce foundation built for art merchandising and growth.
CMS and commerce
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WordPress
Content and storefront foundation for pages, collections and ongoing updates.
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WooCommerce
Ecommerce engine for products, cart, checkout and order operations.
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Elementor
Visual page building for homepage, campaigns and marketing layouts.
Frontend experience
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JavaScript
Interactive UI behaviour across navigation, merchandising and conversion components.
Delivery
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Responsive web
Art-forward shopping across desktop and mobile.
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Production hosting
Live public storefront at fiveseventysix.com.
PROJECT IMPACT
Delivered capabilities
Impact is presented as delivered capabilities rather than unsupported conversion statistics.
- LIVE fiveseventysix.com Production art ecommerce store launched
- ART Collection Merchandising Abstract, botanical, minimal and gallery paths
- CUSTOM Personalised Canvas Custom and miniature shopping journeys
- WP WooCommerce Stack WordPress, WooCommerce, Elementor, JavaScript
Before
- Art inspiration hard to translate into structured shopping paths
- Personalised canvas journeys competing with generic catalogue browsing
- Need for a premium brand storefront that still felt easy to buy from
- Requirement for a maintainable WordPress commerce foundation
After
- Live FiveSeventySix storefront at fiveseventysix.com
- Shop-by-intent navigation for gallery, personalised and miniature journeys
- Trending collection merchandising for mood-led discovery
- Brand-led homepage with clear Shop Art conversion
- WordPress + WooCommerce + Elementor stack for ongoing growth
- Custom WooCommerce art ecommerce design and development
- Collection and personalisation information architecture
- Elementor homepage and campaign layouts
- Responsive product and checkout journeys
- Offer and consultation conversion cues
- Production launch and handover
THE OUTCOME
Art that inspires—and a store that converts.
CoderLyft helped FiveSeventySix turn curated art and personalised canvases into a polished ecommerce experience—where customers can browse by mood, explore custom options and buy with confidence on fiveseventysix.com.
- Art ecommerce store live at fiveseventysix.com.
- Collection-led and personalised shopping journeys.
- Brand-first homepage with clear Shop Art conversion.
- WordPress / WooCommerce foundation ready for ongoing merchandising.
Looking to turn a visual brand into a high-converting storefront?
CoderLyft designs and develops ecommerce experiences that protect brand atmosphere while making discovery and purchase effortless.