CASE STUDY · SHOPIFY STOREFRONT
Big fandoms. Seamless shopping.
CoderLyft designed and developed Printingg Nova (printinggnova.com)—a Shopify storefront for anime and collectibles with curated collections, mobile-first browsing and a clear path from discovery to checkout.
- Anime & collectibles
- Shopify storefront
- Curated collections
- Mobile-first shopping
- Client
- Printingg Nova
- Industry
- Anime & collectibles ecommerce
- Project type
- Custom Shopify storefront
- Live website
- printinggnova.com
- Brand focus
- A digital home for every collector
- Development partner
- CoderLyft Technology Solutions
- Technologies
- Shopify, Liquid, JavaScript, CSS
THE TRANSFORMATION
From fandom energy to a polished Shopify shopping journey.
Printingg Nova needed an ecommerce experience that could celebrate anime and collectible culture—while making collections, new arrivals and checkout feel fast and effortless across every screen.
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Curated collection discovery
Action figures, model cars, posters and keychains give collectors clear entry points into the catalogue.
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Mobile-first browsing
New arrivals and add-to-cart journeys stay clear and touch-friendly on phones.
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Brand-led storefront
High-impact hero merchandising reinforces Printingg Nova as a home for every collector.
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Shopify-managed commerce
Shopify, Liquid, JavaScript and CSS keep day-to-day catalogue and campaign updates practical.
PROJECT OVERVIEW
A Shopify storefront built so collectors can discover favourites and buy with confidence.
Printingg Nova brings anime and collectibles into a modern shopping experience—curated collections, new arrivals and seamless purchase journeys under the printinggnova.com storefront.
CoderLyft designed and developed printinggnova.com as a conversion-ready Shopify experience: category-led discovery across action figures, model cars, posters and keychains, campaign-led homepage merchandising and a responsive mobile journey that keeps products and CTAs front and centre.
The live store helps collectors move from fandom inspiration to cart with clarity, while giving the Printingg Nova team a Shopify foundation for ongoing catalogue and campaign updates.
THE CHALLENGE
Collectibles ecommerce only works when excitement and purchase clarity stay in balance.
When collections feel hard to browse or product discovery is weak, fans leave inspired—but not ready to buy. Printingg Nova needed a storefront that feels fun and shoppable.
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Present fandom with premium clarity
Hero and product imagery had to feel bold on desktop and mobile.
Brand -
Organise discovery by collector intent
Customers needed paths for categories, new arrivals and curated favourites.
Shoppers -
Support detailed product evaluation
Figures, model cars, posters and keychains needed clear product-page journeys.
Catalogue -
Keep commerce maintainable
The team needed a Shopify foundation for products, promotions and content updates.
Operations
CUSTOMER JOURNEY ARCHITECTURE
From first impression to checkout within one curated collectibles flow.
CoderLyft structured Printingg Nova around how collectors browse—inspiration first, collection clarity second, then a confident path into product detail and purchase.
Simplified shopping journey
Arrive inspired
First-touch surfaces establish Printingg Nova as a collector destination.
- Brand hero
- Find your next favourite
- Shop All Collections CTA
- Fandom-led imagery
Browse by category
Category merchandising maps to how collectors want to shop.
- Action Figures
- Model Cars
- Posters
- Keychains
Explore new arrivals
Fresh merchandising keeps discovery feeling current.
- New Arrivals
- Product cards
- Add to Cart
Purchase with confidence
Commerce flows stay clear once collector interest turns into buying intent.
- Product detail
- Cart
- Shopify checkout
PRODUCT MODULES
Platform capabilities built for real workflows.
Brand-led Shopify homepage.
User need
Visitors should immediately feel Printingg Nova's collector personality and know where to shop.
What we built
A hero experience with fandom-led imagery, Find your next favourite storytelling and a clear Shop All Collections call to action.
How it connects
Sets brand energy and purchase intent from the first screen.
- Hero storytelling
- Shop All Collections CTA
- Fandom imagery
- Brand promise
Category-led discovery.
User need
Collectors browse by product worlds—not only generic catalogue lists.
What we built
Primary journeys for Action Figures, Model Cars, Posters and Keychains.
How it connects
Makes catalogue entry feel curated rather than generic.
- Action Figures
- Model Cars
- Posters
- Keychains
New arrivals merchandising.
User need
Fans expect fresh drops and easy evaluation of newly listed items.
What we built
New Arrivals surfaces with clear product cards and Add to Cart actions.
How it connects
Turns visual inspiration into structured browsing and purchase paths.
- New Arrivals
- Product cards
- Add to Cart
Mobile-first collectibles shopping.
User need
Discovery and buying must feel polished on phones as well as desktops.
What we built
Responsive layouts for hero, categories, new arrivals and product journeys across smaller screens.
How it connects
Preserves brand energy while keeping CTAs reachable on mobile.
- Responsive hero
- Mobile collections
- Touch-friendly commerce UI
Shopify + Liquid delivery system.
User need
The team needs a maintainable store for catalogue, content and campaign updates.
What we built
A Shopify storefront with Liquid templates, JavaScript interactions and CSS styling.
How it connects
Balances bold design with practical day-to-day operations.
- Shopify commerce
- Liquid templates
- JavaScript interactions
- CSS styling
Live production launch on printinggnova.com.
User need
Printingg Nova needed a public store collectors can browse, share and buy from.
What we built
The completed experience is live at https://printinggnova.com/.
How it connects
Turns brand and catalogue strategy into an active ecommerce channel.
- Production launch
- Public shopping journeys
- Ongoing merchandising operations
Product walkthrough
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Inspire
Customers meet Printingg Nova through fandom-led imagery and collection storytelling.
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Browse
They enter through Action Figures, Model Cars, Posters or Keychains.
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Select
New arrivals and product detail help evaluate collectibles quickly.
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Buy
Add to Cart flows hand off into Shopify checkout for order completion.
DESIGN APPROACH
Bold fandom energy with ecommerce clarity.
The visual system uses high-contrast black, white and red accents so collectibles feel exciting while shopping actions stay obvious on every screen.
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Lead with collector atmosphere
The first impression should feel fandom-forward—not like a generic product grid.
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Merchandise by category intent
Figures, cars, posters and keychains help customers enter the catalogue with purpose.
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Keep product detail strong
Collectible purchases need visual clarity before checkout.
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Design for mobile buying
Inspiration and purchase must work cleanly on phones.
How the Printingg Nova store moved from brief to live commerce.
- Discover Brand, catalogue and shopping-intent goals
- Architect Category and product information architecture
- Design Fandom-led UI and conversion paths
- Build Shopify, Liquid, JavaScript and CSS
- Validate Responsive shopping and checkout QA
- Launch Production release on printinggnova.com
- Support Handover for ongoing merchandising
TECHNOLOGY STACK
A Shopify foundation built for collectibles merchandising and growth.
Commerce platform
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Shopify
Commerce engine for catalogue, cart, checkout and order operations.
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Liquid
Theme templates and storefront sections for custom merchandising.
Frontend experience
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JavaScript
Interactive UI behaviour across navigation, merchandising and conversion components.
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CSS
Responsive styling and brand presentation across desktop and mobile.
Delivery
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Responsive web
Collectibles shopping across desktop and mobile.
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Production hosting
Live public storefront at printinggnova.com.
PROJECT IMPACT
Delivered capabilities
Impact is presented as delivered capabilities rather than unsupported conversion statistics.
- LIVE printinggnova.com Production collectibles ecommerce store launched
- FANDOM Collection Merchandising Figures, cars, posters and keychains
- MOBILE Responsive Shopping Mobile-first discovery and checkout
- SHOPIFY Commerce Stack Shopify, Liquid, JavaScript, CSS
Before
- Need for a collector-focused ecommerce experience online
- Category journeys that had to feel curated and easy to browse
- Requirement for clear product presentation before purchase
- Need for a maintainable Shopify commerce foundation
After
- Live Printingg Nova storefront at printinggnova.com
- Category-led discovery for figures, cars, posters and keychains
- New arrivals merchandising with clear add-to-cart paths
- Brand-led homepage with Shop All Collections conversion
- Shopify + Liquid + JavaScript + CSS stack for ongoing growth
- Custom Shopify collectibles ecommerce design and development
- Category and product information architecture
- Liquid homepage and campaign layouts
- Responsive product and checkout journeys
- New arrivals and add-to-cart commerce flows
- Production launch and handover
THE OUTCOME
Big fandoms—with shopping that stays seamless.
CoderLyft helped Printingg Nova turn collector energy into a polished Shopify experience—where fans can browse curated collections, evaluate products clearly and buy with confidence on printinggnova.com.
- Collectibles ecommerce store live at printinggnova.com.
- Category-led shopping journeys for figures, cars, posters and keychains.
- Brand-first homepage with clear Shop All Collections conversion.
- Shopify foundation ready for ongoing merchandising.
Looking to turn a collectibles brand into a high-converting storefront?
CoderLyft designs and develops ecommerce experiences that protect brand energy while making discovery and purchase effortless.